This document outlines the deliverables and specifications for sponsored newsletter content at the NAB Show New York event. It includes information about the required headline copy, promotional copy, click-through URL, company logo, and sidebar artwork. The document also provides deadlines and submission instructions, as well as branding guidelines for the use of the NAB Show New York name and logo. The main focus of this document is to provide clear guidelines for companies participating in the NAB Show New York event.